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Scirj, Volume XI [2024]
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Scirj Volume XI, Issue IX, September 2023 Edition
ISSN: 2201-2796

Influencing Consumers Satisfaction of P2P Accommodation: Based on Airbnb in Lanzhou City, China

Wei Chen, Su Mei Ruan , Wen Bao

Abstract: The research investigate consumers experience satisfaction of staying in Airbnb by means of comments mining analysis, collecting datas from 121 respondents and analyzed the factors affecting consumer satisfaction and specific detailed indicators. Results show that among the many factors that affect consumers satisfaction with Airbnb check-in experience, the strongest impact is service quality, followed by social interaction, and the weakest impact is uniqueness and perceived security. Through the survey, it is found that not only the Airbnb platform needs to be improved, but also the host needs to increase its own non-standard services, so that consumers can improve their satisfaction and have the willingness to check in again.

Reference this Paper: Influencing Consumers Satisfaction of P2P Accommodation: Based on Airbnb in Lanzhou City, China by Wei Chen, Su Mei Ruan , Wen Bao published at: "Scientific Research Journal (Scirj), Volume XI, Issue IX, September 2023 Edition, Page 28-31 ".

Search Terms: Airbnb, Peer-to-peer (P2P) accommodation, Consumers satisfaction, Service quality

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