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Scirj, Volume XI [2024]
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Scirj, Volume XI [2023]
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Scirj Volume XI, Issue VII, July 2023 Edition
ISSN: 2201-2796

A Metaphor study from the perspective of cognitive linguistics--Take the BBC wildlife documentary Dynasties as an example

Jie Bai, Shaoxuan Geng,Yuexin Gao

Abstract: This paper applies the theory of multimodal metaphor from the perspective of cognitive linguistics, and takes the wildlife documentary Dynasties as the research object to analyze multimodal metaphor. By watching the documentary and recording the lines, this paper collects the metaphors used in the BBC wildlife documentary Dynasties, and then classifies and analyzes the collected corpus. It is found that multimodal metaphor has three mapping directions: from concrete domain to abstract domain, from abstract domain to concrete domain, and from abstract domain to abstract domain. In addition, the documentary also uses a lot of structural metaphor, positional metaphor and ontological metaphor in conceptual metaphor. Through the investigation of multimodal metaphor in the past, this paper discusses the co-construction of the meaning of multimodal metaphor, widens the scope of multimodal metaphor research, and expounds the importance of protecting endangered animals and ecological environment from a cognitive perspective.

Reference this Paper: A Metaphor study from the perspective of cognitive linguistics--Take the BBC wildlife documentary Dynasties as an example by Jie Bai, Shaoxuan Geng,Yuexin Gao published at: "Scientific Research Journal (Scirj), Volume XI, Issue VII, July 2023 Edition, page 28-33 ".

Search Terms: Multimodal metaphor; Cognitive metaphor; Co-construction of meaning; Dynasties

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